See You at CE Week New York!

The EyeQue Crew is excited to be attending #CEWeekNY  this coming week, July 12-13, 2017 at the Metropolitan Pavilion in New York City.

We can’t wait to demo our latest technology for our Personal Vision Tracker and network with brilliant innovators! If you’re planning to be there, stop by and say hi!

 

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The Challenge to See Beyond

In 1944 the Land family was vacationing in New Mexico. As dad, Edwin Land, snapped photos of the beautiful landscape, 3-year-old Jennifer posed the question, “Why can’t I see my picture right now?” As dads do, Edwin described how the film would need to be developed in a dark room, then the negatives would be printed on special paper. Jennifer, probably hearing “blah, blah, blah” asked again, “Why can’t I see my picture now?” Edwin began to think about the question differently– to see beyond the current answer and create one that better satisfied his daughter’s question.

Three years later the Polaroid was born, giving anyone with the camera the ability to produce pictures in an instant. This innovation soon rippled through a multitude of applications – photo IDs, passports photos, ultrasound photos, and continuous technological advancements eventually led us down a path to the selfie world we live in today. Could you conceive of a day when you couldn’t snap a picture and share it instantly with your friends and family?

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Our ability to question the conventional, to challenge the usual, to see beyond what’s expected or accepted is what makes us human. And those who aggressively create and adopt new answers are innovators.

Consider how other advancements in technology have drastically changed our lives over the past two decades. DVRs have made watching live TV a thing of the past (save the Super Bowl) and streaming video has made binge-watching a new weekend pastime. And with those advancements come new expectations. How often do you hear something on the radio (if you aren’t listening to Satellite or your Bluetooth connected iTunes) and think, “What do you mean I can’t I rewind that?!”

Not long ago, DNA testing was an incredibly costly process reserved for the wealthy or for criminal investigations. Now, there are dozens of companies offering reports on paternity, genetic genealogy, and risks of diseases, some for under $100 – all because technology continues to evolve and people continue to pose questions and see beyond the currently acceptable answers.

This week we’re introducing an update to our brand – a refined logo and the inclusion of our mantra – see beyond. It’s a reflection of how we approach our business, from the conception of our products to our interactions in our meetings, we challenge each other each day to see beyond. This approach has contributed deeply to forming an extraordinary team who have developed extraordinary new solutions.

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We’re thinking about ways to bring eye care to the forefront of people’s minds so they can better understand how their eyes work and age.

We’re developing technology and products that empower families to check their vision more frequently, more conveniently, and more affordably that ever before.

We’re creating ways for those without access to traditional solutions to leverage technology to assess their vision. Through information and technology, people will have more opportunity to improve, prevent or slow the progression of vision challenges.

We’re excited about the opportunity to make a difference in the world and in people’s lives. We invite everyone to join us on this journey – challenge us and challenge each other to see beyond.

Follow us on social media to stay in the know and share your ideas and experiences.

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The EyeQue Personal Vision Tracker is Now Available on Amazon.com

World’s first at-home vision testing and tracking tool can now be in your hands in as soon as 24 hours.

NEWARK, CA – June 1, 2017 EyeQue™, developers of affordable consumer-based vision technologies, today announced the availability of the EyeQue Personal Vision Tracker through Amazon.com. People in the United States can now take advantage of Amazon Prime shipping options, meaning at-home vision testing can begin as soon as tomorrow.

“At EyeQue, we’re dedicated to making eye care more accessible and affordable than ever before. To that end, we’re excited to expand our distribution to one of the world’s most trusted and frequented online retail platforms, Amazon.com,” said John Serri, PhD, founder of EyeQue.

The Personal Vision Tracker is the world’s first affordable, smartphone powered, at-home vision screening tool enabling people to test their vision anywhere, anytime. By attaching the EyeQue miniscope to one of the more than 65 supported Android or iOS smartphone models, and running the free myEyeQue application, users can screen for distance vision (nearsightedness and farsightedness) and astigmatism and track changes over time. Results are processed instantly and stored securely in the cloud, creating a vision history accessible online and through the mobile application.

Since its debut in January at CES 2017, more than 11,000 units have been shipped to customers in 81 countries, through purchases made on its online store, a successful Kickstarter campaign, concluding at 538 percent of goal, and the current Indiegogo campaign.

For more details on this game-changer in vision care, contact pr@eyeque.com.

About EyeQue

EyeQue™ is on a global mission to elevate eye care. The Company is dedicated to inspiring people to learn about and care for their eyes by putting affordable, accurate vision tests directly into their hands. The EyeQue optical miniscope and myEyeQue™ mobile application create an intelligent vision solution for anyone to use anywhere, at any time – convenient, low-cost, and fun. Results are instantly processed and stored securely in the cloud, creating a vision history that can be shared with doctors. The Company innovates from its Silicon Valley headquarters.

EyeQue does not issue prescriptions. While using the EyeQue Personal Vision Tracker™ to measure and track refractive error has the benefits of detecting changes between regular eye exams, it does not replace a comprehensive eye exam that evaluates ocular health and binocularity. EyeQue urges people to visit a doctor annually for a full eye health exam.

An online press kit is available at http://bit.ly/EyeQueMediaKit

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EyeQue Personal Vision Tracker now supports more than 60 smartphones

Last fall we introduced the EyeQue Personal Vision Tracker with a healthy list of supported phones- mainly the latest Apple and Samsung phones. But the team here has been qualifying and calibrating at a rapid pace – more than quadrupling the list of supported phone to ensure that affordable, convenient vision tests are accessible to more people than ever.

1Based on the feedback from our Kickstarter backers and users, we have expanded our supported smartphone list to include more independent makers, such as OnePlus, HTC, LG, and international makers such as Huawei and Xiaomi.

Without further ado, our fully list of supported smartphones is listed here:

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If you’ve been waiting to see your model make the list, now you can purchase the miniscope here!

If your own phone hasn’t yet made this list, you may be able to borrow one from a loved one. After all, sharing is caring and the EyeQue Personal Vision Tracker is family friendly!

If you do share your miniscope with a loved one (or two), make sure that each person has an individual account set up on the myEyeQue app! Otherwise, you’ll corrupt your test results and vision history.  Fear not. The Personal Vision Tracker still makes for a great party activity. Just use the “Quick Test” function and be sure to “discard” any results that are not your own! Saving random results will pollute your vision records, making long-term tracking inaccurate.

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